Monday, April 30, 2007

Media Packages - The Bread & Butter of New Media?

After doing research on various media packages employed by some major media outlets, I've concluded that these simple series of photos, sounds and sometimes videos are paramount as far as unique contributions go in the new media realm.

It's amazing how much information can be disseminated over the net, using only a few minutes worth of images. Not that these packages are a complete cinch to put together, because it takes the right pictures and captions to convey the desired message. I really enjoyed the New York Times' multimedia sections - the Los Angeles Times had a pretty nice user interface when accessing their multimedia material, but overall, I felt the aesthetic of the New York Times' was far more design-friendly.

However, the Los Angeles Times' "Calendar" Web blog is definitely something worth checking out. Their coverage on the Oscars was claustrophic in detail and the accompanying media was just as dizzying (in a good way).

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